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For decades the go-to job search guide was Richard N. Bolles' What Color is Your Parachute.
Every job seeker and recent college grad had a copy. It's packed full
of information on networking, discovering what you're good at, what you
love to do and how to find your dream job. First published in 1970 and
updated annually since 1975, Bolles' book was often the only job search
reference guide necessary.
Then, the internet happened.
While Parachute is still the definitive (and best-selling)
guide to job hunting and career change, they haven't taken full
advantage of technology and jumped headlong into digital leadership on
the job search front. Yes, you can buy the 2014 edition digitally and there is an iPad app for the What Color is Your Parachute? Job-Hunters Workbook, but there is a lot of fresh competition.
This digital void has allowed countless sites, apps and career experts
to jump into the job search advice arena. There is so much great stuff
available out there. Rather than providing a comprehensive guide, let's
focus on the daily and weekly newsletters doling out strategy and
tactics on the career front.
Here are six of my favorites:
You can't beat this daily newsletter from The Muse for smart
news-you-can-use. Company profiles, career advice, job search tips and
more in pithy, bite-sized chunks. Plus, they have a good job board as
well as a growing site loaded with smart advice and great tools.
Killer Feature – The Muse offers Muse University,
7-day classes delivered straight to your inbox. Each day features a
quick lesson and assignment. These are smart, fun and FREE. I've taken
the Networking, Management and Work Life Hacks classes and highly
recommend them.
This is a bold newsletter that dares you to push harder and reach higher
in your career. Life hacks, personal branding, job opportunities and
opinionated career advice are just a few of the topics they cover with a
gutsy style.
Killer Feature – Virtual Networking and Online Career Fairs. Imagine
talking to a dozen or more recruiters in an hour from the comfort of
your own home. I attended a Brazen Online Career event and met virtually
with several recruiters from top companies that led to real life
connections and follow-up conversations.
With six daily newsletters, Fast Company doesn't deal directly with job
search, but they focus on career and personal development every single
day. Leadership, creativity, self-improvement, expert advice and book
excerpts are just a few of the topics covered.
Killer Feature – Fast Company Leadership Daily is packed with
intelligent advice on that can supercharge your current job performance
or make you better prepared for your dream job.
The folks at Careerealism want to be your career wingman with "daily
career tips, cutting-edge tools & expert advice." This is one of the
biggest (and best) newsletters out there.
Killer Feature – Everything. This is a deep site with tools and resources for every job seeker.
For the cable and broadcast set, Cynopsis is a daily must-read with a
daily job board. Plus, they've got specialized editions for what's
happening in Digital, Kids and Sports. Don't let the decidedly lo-fi
design fool you, Cynopsis is informative and comprehensive.
Killer Feature – Classified Advantage is a weekly Cynopsis email with
career advice and excellent mid and senior level broadcast, cable and
agency job listings.
Jobs and career are only a piece of what Mashable does. The daily
newsletter is your front page to the internet. They cover everything you
need to know about what's happening in entertainment, social media and
online. If it's viral, they probably know before you do. However, before
you ask what this has to do with job search, they do excellent pieces
on career advice and how to get hired.
Killer Feature – Mashable's Job Board is loaded with marketing, digital and social jobs.
These are just a few of the many great resources out there. What are you
waiting for? Make sure to sign up for a few newsletters. Remember, you
can always unsubscribe. Please list some of YOUR favorites in comments.
And if you don't already have What Color is Your Parachute? it
might no longer be the only guide to job search, but it is well worth
the investment as a critical tool in your job search strategy.